Exquisite Gucci

Inspired by the legendary director, Stanley Kubrick, Gucci and Strudel collaborated with TikTok's most talented producers, directors, and creators to release 6 short films across iconic genres in Sci-Fi, Period Drama, Noir, Sociological Sci-Fi, Psychological Thriller, and Erotic Thriller.

We developed the story arc to tie the short films together using common elements across each film, and incorporated the Gucci x Adidas collaboration line into each genre.

Strudel commissioned a composer and producer to create the campaign's original music composition inspired by the films of the legendary director.